Published: 17.01.2018 07:40

Sample trademark license quality control

«Sample trademark license quality control» in pictures.

Trademark license agreement

. Assignment. The Licensee may not assign this agreement or any of its rights or obligations under this agreement without the Licensor's prior written consent. The Licensor may assign this agreement or any of its rights or obligations under this agreement, effective upon Notice to the Licensee.

E-Verify Trademark License 2012

. Survival. Sections 69 (Confidentiality), 77 (Indemnification), and (Effect of Termination), survive the termination of this agreement.

Trademark Licensing: Everything You Need to Know

In a very few countries, trade mark licensing is not allowed at all, and so the very act of permitting someone else to use the trade mark may make any registration of the trade mark in that country liable to be revoked.

(b) the Licensee received in good faith on a non-confidential basis from a source other than the Licensor or its representatives,

. Records Retention. The Licensee shall retain all related financial information for at least [RECORD PERIOD] following a given reporting period.

These quality control provisions may, for example, provide specifications for the goods upon which the licensee is permitted to use the trade mark, and may require the licensee to supply samples of the goods to the trade mark owner.

Licensed products are items that people would pay money for. Therefore, they must meet high quality standards. Promotional materials are not held to this same standard as they're usually given away to promote a business or brand.

A trademark license is not always necessary to use another’s trademark. A trademark owner can only stop others from using its trademark in commerce. There are non-trademark uses—for example, descriptive use, nominative use, and fair use—which are not protected by trademark law anyone can use a trademark in these ways even without a license.

Trademark licensing is the process by which a registered trademark owner, called a licensor or proprietor, allows another party, called a licensee, to make and distribute specific products or services under the licensor's trademark agreement. Trademark licensing is a type of merchandise agreement.

Trademarks make it easier for consumers to quickly identify the source of a given good. Instead of reading the fine print on a can of cola, consumers can look for the Coca-Cola trademark. Instead of asking a store clerk who made a certain athletic shoe, consumers can look for particular identifying symbols, such as a swoosh or a unique pattern of stripes. By making goods easier to identify, trademarks also give manufacturers an incentive to invest in the quality of their goods. After all, if a consumer tries a can of Coca-Cola and finds the quality lacking, it will be easy for the consumer to avoid Coca-Cola in the future and instead buy another brand. Trademark law furthers these goals by regulating the proper use of trademarks.